Escuela De Coaching


Overview Branding

Gaby Gomez del Rio is a digital online marketer. She came to me because she wants to promote her up and coming course on Coaching for new entrepreneurs.

From the get-go, she explains that her main goals for this brand:

Goal 1:

  • The power of growth and empower the leader within

Goal 2:

  • Using our mind will connect us to a much deeper level

Goal 3:

  • Our values come from who we are and what we want to be...AKA our roots

Using these ideas with our branding session, I decided to create a logo that represents growth, mind, and leadership. The following image is the draft copy.


Going back and forth, Gaby really resonated with the third logo. I add a few extra detail to create a better impact.